Pricing your wedding photography is one of the trickiest part of being a wedding photographer. How much is your time and effort worth?
In the beginning, when you are still trying to build experience and portfolio, you might work some jobs for free or very little money. This is okay and extremely natural as it would be unethical for you to charge very high when you don’t have the experience.
But as you improve and your business grows, how much should you charge?
It all depends on a lot of factors and each photographer is different.
What most people don’t realize is that photography is a full time job even though they only see us on their wedding day, we are also working the entire week editing the photos, creating the albums, marketing, meeting with clients, etc. So your wages should be at least what somebody working full time is making.
You should raise your prices whenever:
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when your expenses increase. As your business grows, your expenses increase too so your prices should cover that.
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Whenever you get a lot of bookings. This means that you are in demand so you can raise your prices a bit. At first, the bookings will lessen, but you will be doing less jobs for the same amount of money.
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Whenever people tell you that you are affordable. This means that you are worth more so you can charge more.
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Raise your prices at least every year consistently. This ensures that your prices are keeping up with the increasing prices of everyday things.
View this blog about pricing: http://photolovecat.blogspot.com/2007/03/pricing.html